Darryl Price
Business Development

Darryl provides organizations with marketing and business development strategies. In addition to his work with The NewSof Group, Darryl is Principal of Old Dogs in the New Economy, a marketing and business development agency that connects new economy technologies and old economy business fundamentals.

Prior to these ventures, Darryl served as Executive Director of Physician Markets for Pointshare Corporation, a national leader in providing secure online health care business transactions. His responsibilities included physician market product positioning, pricing, tactical sales planning and implementation. Before working with Pointshare, Darryl was the Executive Director for Business Services for Group Health Cooperative of Puget Sound, a Seattle HMO. In this position, he was responsible for all business development for the clinics, hospitals and occupational health services, managing $64 million dollars of revenue for the organization. As part of his responsibilities Darryl led an organization-wide consolidation of business operations including redesign of all roles and responsibilities. He also created and led Group Health's centralized business operations department in implementing its first business operations manual, on-line and classroom coding support, audits, and training programs.

Before working for Group Health, Darryl was the Principal of Price & Associates, a business development and marketing company. His clients included: Boston Traders, Virginia Mason Medical Center, Fresh Squeeze, James Jeans, Group Health Cooperative, and Restaurant Services Incorporated.

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